For founders
who want their vision
to lead the market
INTRO
s01
You built the product or company to change something real.
My work keeps the company yours – by making your identity, drive, and philosophy the foundation of the entire position.
From there, decisions get easier and results get louder: raising, hiring, pricing power, and press.
When this helps
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→ You’re raising or repositioning and the story feels generic.
→ Sales wins don’t match what the company really is.
→ Hiring great people is harder than it should be.
→ Press hears features, not the point.
→ Your personal philosophy isn’t visible anywhere the market looks.
How we’ll work (at a glance)
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We meet, get under the skin of your vision, and shape a founder-led position the company can live, thrive, and dominate with. I work directly with you (and a small leadership circle), then help you carry it into the places that matter: inside the company, the brand, and out in the market.
What you
can expect
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→ A position anchored in your conviction, not competitor grids.
→ Language the team can actually use: without losing the edge (you).
→ Faster fundraising conversations; fewer “not sure what you do” moments.
→ A hiring story strong candidates repeat back to you.
→ A through-line that travels: leadership, product, customers, media.
Who’s in
the room
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You already know it's time.